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We have introduced numerous companies into India and we have, created many successesfull business alliances, Strategic partnerships, and Joint ventures for many leading international companies .
We usually move out of the space once an partnership or strategic business alliance is put in place in form of a well established Indian business house, for companies who would want to take a distribution or a joint venture route entry into Indian market. We bring an unmatched knowledge of the Indian marketplace and the unique insight of the existing players on the ground , and their current business priorities and strategic directional match between both international and Indian partner .
For companies which want to set up their own operations , we offer the following services .
India Entry Strategy
· · · · · Tax structure and legalities
· · · · · Registration of the company
· · · · · Feasibility studies and project reports
· · · · · Creating strategic alliances and acquiring key customers
· · · · Identifying potential licensees of franchisees and distributors for brands
Legal entity:
· · · · · Support the government approval process
· · · · · Provide representation and liaison presence
· · · · · Set up the legal entity / company as a formal presence
Market Entry:
· · · · · Identify strategic partners
· · · · · Due diligence of partners
· · · ·Set up the relationships (license, franchise agreements, sourcing arrangements,joint ventures etc.)
Office set up:
· · · · ·set up operations for you in India, including real estate, recruitments,
· · · ···support services and systems
· · · ·Provide ongoing management support during early stages of the company
· · · ·· or even at more mature stages
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1. Strategy Consulting
Our Business Strategies enables companies to explore existing options available in the industry and customize it to suit their specific business category needs. It also enables Companies to set up business in the best-suited format and implement the best Distribution and Retail practices. The outcome of a good business strategy is assured growth and better return on investment.
"The philosophy, objectives, activities, and control mechanisms used by a Company in an overall plan to attract customers, EnsureDistribution Partners are profitable and retailer able to sell through merchandise, and maximize profits".
Our Pan – India Distribution and Retail strategic solutions include.
Distribution operations Rollout ,
Appointment of Distributors.
Distribution efficiency management and Improvement.
Identify the best logistics model.
Retail Strategy :
Options in Retailing
· · · · · Potential, feasibility and catchments area analysis
· · · · · Retail Formats and expansion strategy
· · · · · Identification of target segment and positioning strategy
· · · · · Value Proposition
· · · · · HR Strategy
· · · · · Merchandising and Pricing Strategy
· · · · · New Format Planning
2. Brand Management Services:
· · · · · Planning & Composition.
· · · · · Brand Rationalization & Management.
· · · · · Point of Sale Planning, Advertising & Promotion.
· · · · · Optimizing, Reporting and Analysis.
· · · · · Brand Development
3. Retail Operation
Retail Operations involve all pre- and post-start up activities in the store. It includes planning the look and feel of the store interiors, planning display and merchandise stocking, staff recruitment and defining standard operations procedures to improve store performance.
· · · · · Shop design and visual marketing
· · · · · Retail space Planning - Floor Layouts and Planograms
· · · · · Defining Operating Procedures and Processes
· · · · · Operations Performance Improvement
· · · · · Merchandise Planning System
· · · · · Inventory Management
· · · · · Customer Service Audit
4. Retail Automation and Retail Staff Training
· · · · · Point of Sale
· · · · · Automation Needs Analysis
· · · · · Systems requirements definition
· · · · · Mapping of systems to business processes
· · · · · Identification and sourcing of suitable software and hardware
· · · · · Interface and Integration of systems
· · · · · Data Management
· · · · · Service Quality Audit
· · · · · Retail Staffing
· · · · · Job Description
· · · · · Training Needs Assessment
· · · · · Training Development and Delivery
· · · · · Product and sales training, customer facilitation, skill-basic and advanced for retailers, distributors & franchisees
Retail staff training enables to direct and motivate sales staff on selling skills. Training helps the staff in customer relationship management and yields better profit margins for the retailer by optimizing sale of stocks. The retailer thereby does not incur loss on unsold stock. It enables staff to skillfully and effectively interact with customers that will result in improved sales.
Retail Staff Training includes
· · · · · Service Quality Audit
· · · · · Staffing
· · · · · Job Description
· · · · · Training Needs Assessment
· · · · · Training Development and Delivery
· · · · · Product
· · · · · Customer facilitation skills - basic and advanced
· · · · · Effective store management - store managers and franchisees
Apart from our regular services we offer other value added services that help you present your company in a more professional manner. Our services include cataloguing where we create the catalogue / brochure, concept and design, printed catalogues and electronic catalogues, we also assist you in presenting products better in-stores or in trade-shows, to entice customer into sale and in return better sales.
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